Using various articles, discuss the roles of Big Data Analytics in Financial Institutions. Clues Financial institutions include banking, insurance, credit bureau, mortgage companies etc. Some possible roles Fraud detection and prevention Credit risk management Marketing Analysis (to generate sales leads) Customer relationship management 24/7 Security surveillance data storage and analysis (a very massive data) You can use these points, but your explanation must be supported with articles’ citations and references. Credit will be given for more additional points. Important Note: You must use at least 3 related sources for this assignment. Your citations and references must follow an APA format. Note: Need 3 pages assignment in APA format 0% plagarism along with proper citiations
