1. SWOT analysis is a technique to analyze the internal and external environment of a firm. Analyze your current company, or a company you worked for, and build the EFE and IFE matrices (10 strengths, 10 weaknesses, 10 opportunities, and 10 threats) by using the excel template. Do an EFE and IFE analysis, and provide your rational from each matrix.The excel file (16th version) can be downloaded from the www.strategyclub.com (Textbook Website)
